Story, style and the search for new voices: Is story still king in modern animation?
For generations, one phrase has echoed through the animation industry like an unwritten commandment, the phrase, “story is king ” . It has become a mantra repeated in studio halls, filmmaking masterclasses, and countless interviews with directors and animators. The philosophy is easy to understand. Audiences may be captivated by stunning visuals, but it is compelling stories and memorable characters that endure long after the credits roll. The emotional legacy of films from Pixar, Disney, and Studio Ghibli is often cited as proof that great animation begins not with spectacle, but with narrative. Yet the animation landscape of the 2020s looks markedly different from the one that shaped this philosophy. For much of the twentieth century, audiences could identify a studio almost instantly from a single frame. Disney's rounded elegance, Pixar's polished realism, DreamWorks' expressive characters, and the graphic sensibilities of Cartoon Network's golden era each cultivat...